BackOnTools vs ServiceSeeking
ServiceSeeking sends the same job to 15–30 tradies and charges each one for the contact. You spend credits just to get a customer's number — then compete on price in an open auction. BackOnTools caps bids at five, uses blind pricing, and only charges a flat monthly rate.
The real cost of competing with 30 tradies
ServiceSeeking credits add up fast — especially when customers don't convert.
Estimates based on typical tradie win rates on high-competition lead platforms.
Feature by feature
| Feature | BackOnTools | ServiceSeeking |
|---|---|---|
| Pricing model | Flat monthly fee | Pay-per-lead + credits |
| Pay even if customer ghosts? | No | Yes — credits spent on contact |
| Max tradies per job | 5 (hard cap) | Unlimited — often 15–30+ |
| Blind bidding | ✓ Competitors can't see your price | ✗ All quotes visible |
| Customer quality filter | ✓ $20 refundable deposit | ✗ Free to post — lots of tyre-kickers |
| ABN verification | ✓ Every tradie verified | Self-declared |
| License verification | ✓ Reviewed by BackOnTools team | Self-declared |
| Insurance verification | ✓ Certificate reviewed | Self-declared |
| AI receptionist add-on | ✓ Available from $79/mo | ✗ Not available |
| Review integrity | Tied to completed jobs only | Self-submitted, unverified |
| Long-term contract | No — cancel any time | Credit packs — use it or lose it |
| Service area | Melbourne, Sydney & Brisbane | Australia-wide |
When ServiceSeeking still makes sense
ServiceSeeking has broad national coverage and a large customer base. If you're in a regional area not yet covered by BackOnTools, or you're just starting out and need volume exposure, it's a viable starting point.
But if you're an established tradie in Melbourne, Sydney, or Brisbane who wants quality over volume — and doesn't want to burn credits racing 25 other tradies to the bottom — BackOnTools is built for you.
5 bidders max. Blind pricing. Verified customers.
Stop burning credits on jobs you can't win. Join a platform designed for the tradie who wants to compete on quality, not just price.
Join BackOnTools →No lock-in. Cancel any time.
