BackOnTools
BackOnTools
Marketplace
Platform comparison

BackOnTools vs ServiceSeeking

ServiceSeeking sends the same job to 15–30 tradies and charges each one for the contact. You spend credits just to get a customer's number — then compete on price in an open auction. BackOnTools caps bids at five, uses blind pricing, and only charges a flat monthly rate.

The real cost of competing with 30 tradies

ServiceSeeking credits add up fast — especially when customers don't convert.

Win rate
ServiceSeeking~5–10% (1 in 10–20)
BackOnTools~30–40% (1 in 3–5)
Cost per lead contact
ServiceSeeking$15–$35 in credits
BackOnToolsIncluded in monthly fee
Leads needed to win 10 jobs
ServiceSeeking100–200 leads = $1,500–$7,000
BackOnToolsFlat fee regardless

Estimates based on typical tradie win rates on high-competition lead platforms.

Feature by feature

FeatureBackOnToolsServiceSeeking
Pricing modelFlat monthly feePay-per-lead + credits
Pay even if customer ghosts?NoYes — credits spent on contact
Max tradies per job5 (hard cap)Unlimited — often 15–30+
Blind bidding✓ Competitors can't see your price✗ All quotes visible
Customer quality filter✓ $20 refundable deposit✗ Free to post — lots of tyre-kickers
ABN verification✓ Every tradie verifiedSelf-declared
License verification✓ Reviewed by BackOnTools teamSelf-declared
Insurance verification✓ Certificate reviewedSelf-declared
AI receptionist add-on✓ Available from $79/mo✗ Not available
Review integrityTied to completed jobs onlySelf-submitted, unverified
Long-term contractNo — cancel any timeCredit packs — use it or lose it
Service areaMelbourne, Sydney & BrisbaneAustralia-wide

When ServiceSeeking still makes sense

ServiceSeeking has broad national coverage and a large customer base. If you're in a regional area not yet covered by BackOnTools, or you're just starting out and need volume exposure, it's a viable starting point.

But if you're an established tradie in Melbourne, Sydney, or Brisbane who wants quality over volume — and doesn't want to burn credits racing 25 other tradies to the bottom — BackOnTools is built for you.

5 bidders max. Blind pricing. Verified customers.

Stop burning credits on jobs you can't win. Join a platform designed for the tradie who wants to compete on quality, not just price.

Join BackOnTools →

No lock-in. Cancel any time.